Saudi Arabia has introduced a major cultural shift as part of Crown Prince Mohammed bin Salman’s ongoing reforms. For the first time, the country is allowing non Muslim foreign residents to legally purchase alcohol from a single, fully licensed store. This marks a notable move toward a more open global image while supporting the kingdom’s economic transformation goals.
This access is not for everyone. Only a small, highly specific group of expatriates qualifies under the new rules. Individuals must earn at least 50,000 Saudi riyals per month and must pass strict checks that verify identity, salary details, and official documents. These requirements ensure that alcohol availability remains tightly controlled and aligned with cultural expectations.
The decision expands on earlier policies that permitted limited access for certain foreign residents. Officials believe this approach will help attract international companies, skilled professionals, and global tourists, all of whom contribute to the country’s long term growth.
Before this shift, alcohol was entirely banned for the public, with access restricted to diplomatic compounds. Many expatriates turned to the black market or homemade options, which carried serious legal risks. The new system provides a safer and regulated alternative while maintaining respect for Saudi cultural values.
Authorities emphasize that these changes are part of a broader modernization plan. The updated policy demonstrates how Saudi Arabia is opening up gradually, balancing economic goals with deep social sensitivities.
